Koloa Landing Resort at Poipu – Marriott Autograph Collection

Located on Kauai’s sunny South Shore, the resort offers the largest accommodations in Poipu, ranging from deluxe studios to multi-bedroom luxury villas. Notably, it features three resort pools, including a 350,000-gallon main pool that has won the USA Today “Best Pool in America” award for four consecutive years.

Objective

Despite receiving the prestigious award, Koloa Landing Resort faced a significant marketing hurdle. Their existing marketing assets were outdated, dark, and failed to position the resort as the premier destination on the island. This disconnect led to low conversion rates, as potential guests couldn’t see the true allure of the resort. Determined to align their imagery with their top-tier offerings, they turned to CreatrCo for a solution.

Impact

Creatrco worked with the resort team to strategize and develop new marketing assets that capitalized on the buzz around their main selling feature – the incredible pool. The resort didn’t just want an image refresh, they wanted assets that that would define the resort for years to come. Creatrco developed multiple concepts and the transformation was remarkable.

With the launch of their Black Friday campaign featuring the new visuals, Koloa Landing Resort experienced their most successful campaign of the year. The stunning content resonated with viewers, leading to a surge not only in engagement but more importantly bookings!

These assets have been featured across multiple platforms, from social media channels to the resort’s website and in-room magazines, consistently enhancing their brand presence.

Our work didn’t stop there. Impressed by the results, the resort continued to partner with us for various projects, including:

• Professional resort photography
• Lifestyle imagery focusing on the resort’s pool
• Social video assets positioning Koloa Landing as the premier resort destination in Kauai

CreatrCo was great to work with. They were friendly and communicative every step of the way and the photography they took of our resort is incredible. They’re very professional and were able to turn around our project very quickly so we could meet a deadline for our biggest campaign of the year. “

Kris Warren – Corporate Director Of Lifestyle (Azul Hospitality Group)

Services

• Lifestyle Photography
• Architectural Photography
• Drone Photography
• Creative Direction
• Production
• Short Form Video